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Hey, this is Sasha. Thank you so much for joining me here for another episode on backstage income where I share with you how to build and grow a profitable business.
In today’s episode, we’re going to take a look at bringing in traffic to your website or blog.
Traffic is key to getting started into converting that visitor into a customer.
Let me share with you some insights is YouTube better versus Pinterest — which one wins, which one’s going to bring you some more direct traffic.
I’ll show you my stats from the backstage income website.
When I look at August 2019 — which is the last full complete month here as we shoot this video in September, which by the time it goes out it might be October, you can see we’ve had 2,768 views or about 800 visitors.
Where is the traffic coming from?
Pinterest is the biggest source. We got 1,280 that came in from Pinterest. Whereas with YouTube, I had 111. So, nearly eleven to twelve times smaller than Pinterest.
Search engines came in about 1/3, 1/4 of the Pinterest traffic. Google came in there with 429, Bing and so on. But remember, this is just growing. Facebook had 28.
It just goes to show you that certain areas can jump-start and boost your traffic very quickly if you know what you’re doing.
Even with Pinterest, it takes time to grow. Sometimes, you max out and cap out on your Pinterest as well, just like you would with YouTube, but once you’ve saturated the market, you’ve saturated the market. That’s why I have multiple niches and businesses.
Sometimes it’s not worth it to go beyond that level. Maybe because you don’t have the team with that expertise. Maybe you just have other passions, desires, or you want to build a different kind of foundation.
It’s up to you, your business, whatever you want to do.
But as far as traffic goes, you can see that Pinterest definitely skyrocketed the traffic directly to the blog more so than YouTube.
Why is that?
YouTube tries to keep you on the page on YouTube. Whereas, Pinterest directs people off the page directly to your blog — which is very handy and very convenient as a blogger. Unfortunately with Pinterest, you don’t get paid for people clicking your pins. Whereas with YouTube, as people watch your videos, you get paid and compensated.
There’s always a trade-off.
I just want to show you that Pinterest definitely brings in more traffic to this website.
Try different things. See what works. See what doesn’t and then fine-tune them.