Listen to the Podcast
A lot of these tips actually come from my other subsidiary company.
I have multiple companies as far as the team that goes and creates my thumbnails for some of the other channels that I have like my:
- trading and investing channel
- personal finance channel
- backstage income
You can check out our company site at videoacorn.com
That’s where we do some video editing for your thumbnails and much more.
If you want that team to help you out to working on your thumbnails or video services, then definitely check it out because you got to keep my team busy.
A lot of these tips come from our website to giving you some things to think about and give you some insight on how to get high click-through rates and converting people that are searching for your videos into viewers.
So let’s go to the glass board.
Tip #1: The Power of Arrows
A lot of people don’t know but just by having an arrow right here.
If you got a little bit of an arrow pointing to something, this just showcases an importance.
Your eye just naturally focuses on. This homes in and gives it some kind of FOCUS.
So if you’ve got thumbnails there that really just are generic but this one has an arrow, :Oh that one’s a little more important”.
So now just by putting an arrow or some kind of image element that refocuses people’s eyes, that can really get them to convert into a viewer.
Tip # 2: Human Element
One of the reasons why chimpanzees love watching other chimpanzees on TV is because of the human element or because of the element that they have the personal interaction.
This is the same reason why a lot of regular people love watching reality TV for that exact same reason.
We love watching other humans interact. That’s why we watch YouTube videos comedies and that’s why probably pranks are so big on YouTube as well.
So if you have a human element in your thumbnail, then that can bring a sense of emotion of some sort.
Doing some kind of human element does help.
Tip #3: Font/Readability
You can look at my penmanship here
If I write extremely fast, that’s not really legible. Some people choose fonts that may not be very legible.
So you have to look at the difference. Do I help and write clean-cut blocky letters? Or do I write fast cursive and something cool?
In this case, it’s more important to write something that’s easy to read because there’s a lot less work to reading these thumbnails.
It’s very important you don’t focus on what you like but what makes it easy for your end user.
Tip #4: Showing Proof
Showing proof of, ‘Hey, how much money you may or just going in with an arrow pointing to these kinds of things’.
It could be like a chart or a graph that shows some kind of result.
That can get people more interested because they’re curious about the result.
It just gives that video a little more credibility.
Tip #5: Color choices
Some people are color blind.
You’ve got all these different color choices when it comes to thumbnails.
Remember: Some people are gonna be colorblind fully. Other people will be blue green colorblind and so on.
So when you’re doing your thumbnails, it’s important:
- You think about the diversity of colors.
- The right color choices.
- What color choices will stand out with your audience.
Tip #6: Curiosity
What happens is some thumbnails that you make and create if you’ve got some curiosity element. Think of Curious George, more curiosity killed the cat.
When you have an element here and you put it in and you block it out, maybe you make it black or white or ‘hey, check out this thing I just bought’ but you don’t say what it is.
People are naturally curious on what that thing is.
That’s really another tip or point to get that viewer to click through to start watching your video.
Wrapping things up
These are kind of the the six tips:
- Power of arrows or elements or items that kind of get attention
- Human elements
- Fonts and Readability
- Showing proof
- Color choices
These are kind of the main things. There’s many more things that really will spice up your thumbnails.
But I think a lot of this comes down from the foundation of these elements.