You may be wondering where the actual money comes from after you’ve finished and published a book, right?
The most obvious way is through royalties/commissions on the actual sale of your book. For example:
Your book sells for $15… you may get $8 royalty
But another way your book can bring income in is through affiliate sales or up-sells. So for example:
I have a book about stock trading. If someone buys the book to learn more about trading stocks, they may then see the upsell INSIDE of the book that talks about my Stock Trading Course which includes 3 discs and a workbook (and is significantly more expensive). If they buy that course, I’ve now made much more than just a single royalty from the book. Even if they don’t buy that course, there are other products they could be interested in that have led from their purchase of the book.
If you don’t have another product or service that someone could funnel to after they purchase your book, there are other ways to draw in that income as well. Affiliate income is similar in the sense that you insert an upsell in the book that adds value to the consumer or gives them another option to move forward. Let’s say you’re writing about finance – you may choose to include a special link that goes to registering a credit card or home loan. If the consumer follows through with registering, you’ll receive a commission on that.
The final option to make money off your book is an options contract or licensing deal. Think of Hunger Games or Divergent or Twilight – those are examples of authors who have an options/licensing deal.